What is Google Instant?

google instant suggestAs you begin to type your brand name into the Google Search window, Google Suggest immediately displays suggested options, directly below your desired search. Talk about influencing your search decisions!

What happens is that as you type, Google's algorithm predicts and displays search queries based on other users' search activities. These searches are algorithmically determined based on a number of factors, including popularity of search terms. All of the predicted queries shown have been typed previously by other Google users. The database for this newest Google feature is updated frequently to offer fresh and rising search queries.

If for any reason you have "...COMPLAINT" or even worse "SCAM" appear below your brand name search, you may be in trouble, as most people will naturally gravitate toward clicking on that particular tab. Once they do, it is essentially irrelevant what other online information may be available about you or your brand - Google users will never get to see it, as they will only view the negative suggestion.

If there is anything less-than-desirable in your Google drop-down suggestion box and you would like to address this issue, Your Internet Defender has the solution. Simply put, we understand how such suggestions are generated and we know how to control them.

Please get in touch with us today or submit a request here for a no-cost, no-obligation quick analysis of your current Google Instant Suggestions.

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